Welcome

Welcome

AttA is an Obento-bako (boxes for lunches) shop. We named our shop as AttA, in the hope it would be a place for you to find the best Obento-bako and related products, and also to connect with people who enjoy having obento in their lives.

Obento are a part of our daily life. They’re home-made boxed meals. Many from school kids, salarymen and office ladies workers leave home in the morning with their Obento to eat for their lunch later that day. They eat them at kindergarten, schools, offices and every other workplace you can imagine. When families go out to view cherry blossoms, to see Sumo wrestling, for schools sports days or for a day in the countryside fishing or hiking, Obento are part of the pleasure and ritual of their day.
Obento are so popular because they are not only part of a well-balanced diet but are economical too. Moreover, the contents of the day’s obento are a source of lively conversation tool between those who eat them and those who make them. Mothers take special care to turn their children’s Obentos into works of art, with the food arranged into happy smiling face in order to encourage their kids to eat. These are known as ‘Kyara-ben (face-food Obento). On the rare occasions when any portion of obento are returned uneaten by children, they provide a way to check on kids’ health and appetites. Young girls in love strive to make gorgeous Obento for their boyfriends. But it’s not all one way: husbands often prepare Obento for their wives as a way of saying thank you for their loving care! A thank-you letter left in a returned empty in Obento box is common way of showing the eaters’ appreciation!

As all this goes to show, Obento are not just a convenient food, but something at the heart of our life. Many people have their own Obento boxes and sometime they keep them for life as a symbol of the happy memories it holds.

AttA is not just any old food container suppliers but a shop committed to help you and those close to you make and share happy memories through the pleasures of making and eating Obento!